Studio and Boutique Tours

Inside Look at the Tiffany Landmark

The flawless renovation of a New York gem

by Marion Fasel

April 28, 2023—Exploring the galleries at The Metropolitan Museum of Art, strolling through Central Park, taking in a Broadway show and a shopping excursion to Tiffany have long been on top of a check list of things to do for visitors to New York City. All these destinations are woven within the fabric of what makes New York, New York.

Yet that shopping excursion to the Tiffany store located at 727 Fifth Avenue on the corner of 57^th Street was unavailable to anyone for almost four years while it was under a full renovation. Now it is shining brighter than ever and has been fittingly dubbed The Landmark.

While the exterior from the original 1940 design hasn’t been altered in any way—just power-washed to a high shine—the starchitect Peter Marino fully revamped the interior. The new look pays glorious tribute to Tiffany’s past while also bringing it up to the present. There are historical items from the Tiffany Archives displayed throughout The Landmark. Details that feel as though they should have always been there, have been created like expansive alcoves devoted to designers Elsa Peretti, Paloma Picasso and Jean Schlumberger.

Artistry has been part of Tiffany’s legacy from the beginning. Founder Charles Lewis Tiffany’s son, Louis Comfort Tiffany, was a giant in the art field during the early 20^th century. Andy Warhol, Robert Rauschenberg and Jasper Johns all have history with Tiffany. Now the emphasis on art is front and center at The Landmark with nearly 40 works—some commissioned and never before seen. Jean Michel Basquiat, Julian Schnabel, James Turrell and Richard Prince are a few of the American contemporary masters who have art on display.

Other highlights in The Landmark include a mini-gallery devoted to Audrey Hepburn in her iconic role as Holly Golightly in Breakfast at Tiffany’s and the 60-seat Blue Box Café with a menu by Daniel Boulud. There are special items you can only buy at The Landmark that range in price from impulse purchase to six figures.

There is so much to see in this New York City gem, it is guaranteed to remain tops on the lists of places to go for generations to come. Find out additional details in the gallery of highlight photos below.

A view from the top of the sculptural spiral staircase which connects the eighth-floor to the third floor.

The undulating transparent balustrades adorned with rock crystal were inspired by Elsa Peretti’s creations.

The spacious alcove devoted to Elsa Peretti’s jewelry has undulated wood walls and table tops composed of cork. During her lifetime, Elsa specified the shade of navy blue to be used in her jewelry displays.

The custom-made wood neck mounts were something conceived by Elsa Peretti with a master Spanish craftsman.

The space devoted to Paloma Picasso’s creations included two extraordinary archival jewels in the cases on the wall to the left and the right.

There is also a larger-than-life image of the designer from the mid-1980s wearing one of her Tiffany rings over a red glove.

The High Jewelry floor at The Landmark is believed to include one of the largest collections of High Jewelry at any retail location.

There are several spaces throughout the High Jewelry floor where clients may be seated to review pieces in the collection.

Behind the glass-slightly mirrored wall in the seating area on the High Jewelry floor there is a workshop where master craftsmen create pieces and do alterations on the spot.

Wood parquet flooring on the Main Floor (and throughout The Landmark) harken back to the original 1940s wood floor. The detail on the ceiling brings a lightness to the interior like a skylight.

On the walls, what appear to be giant windows are in fact cutouts featuring a video installation with Schlumberger’s cockatoo from the Bird on a Rock design soaring over and around Manhattan. The city view will change depending on the time of day and season. It’s a vision of joy to see and one of many reasons to visit The Landmark.

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